Royal Shell Real EstateStraight, useful guidance on buying, selling, and owning on Fort Myers Beach.
October 18, 2026 · 5 min read
Mortgage rates rose for a seventh straight week to 7.40%, and the Fed signals another hike is likely. Here is what it means for Southwest Florida sellers and what I would do now.
Read more →August 24, 2026 · 6 min read
The three things that shape what an island property really costs to own — and where to get the real numbers for a specific address before you fall in love with it.
Read more →July 1, 2026 · 5 min read
Fort Myers Beach is a barrier island with its own rhythm. Here's how to approach a purchase here the right way — from insurance to zoning to what makes a good long-term buy.
Read more →June 15, 2026 · 4 min read
A well-prepared island listing sells more smoothly. Here's what sellers should line up before going to market — and why local pricing matters so much here.
Read more →The Market Insider
A plain-English read on the Fort Myers Beach and Southwest Florida market once a month: what's selling, for how much, and what's changing on the island. No spam, unsubscribe anytime.